Privacy Policy

Effective Date: 01.02.2025

Introduction

Fortify Services (“we,” “our,” or “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website https://fortifyservices.ca/, use our mobile applications, or engage with our locksmith, car locksmith, doors & windows, and garage door services.

This policy complies with Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA) and other applicable Canadian privacy legislation. We are committed to handling your personal information in accordance with Canadian privacy principles of accountability, consent, limiting collection, limiting use and disclosure, accuracy, safeguards, openness, individual access, and challenging compliance.

Information We Collect

Personal Information You Provide

We collect personal information that you voluntarily provide to us, including:

Contact Information:

• Full name, phone number, email address
• Home address, business address
• Emergency contact information

Service-Related Information:

• Property details and access information
• Service requests and problem descriptions
• Appointment preferences and scheduling details
• Photos of locks, doors, windows, or garage doors (when provided for service estimates)

Financial Information:

• Payment method details
• Billing address
• Transaction history and invoices

Communication Records:

• Email correspondence
• Phone call records and notes
• Live chat transcripts
• Customer feedback and reviews

Account Information:

• Login credentials (if you create an account)
• Service history and preferences
• Saved addresses and contact information

Information Collected Automatically

When you visit our website or use our services, we automatically collect certain information:

Device and Usage Information:

• IP address and geographic location
• Browser type, version, and language settings
• Operating system and device type
• Pages visited, time spent, and clickstream data
• Referring website addresses
• Search terms used to find our website

Technical Information:

• Cookie data and tracking pixels
• Session information
• Error logs and performance data
• Mobile device identifiers

Information from Third Parties

We may receive information from third-party sources:

• Social media platforms (if you interact with our social media pages)
• Business directories and review platforms
• Marketing partners and referral sources
• Background check services (for employee screening)
• Insurance companies (for claim processing)

How We Use Your Information

We use your personal information for the following purposes:

Service Provision

• Schedule and provide locksmith, car locksmith, door, window, and garage door services
• Dispatch technicians to your location
• Provide emergency 24/7 locksmith services
• Process service requests and work orders
• Communicate about service appointments and updates

Business Operations

• Process payments and maintain financial records
• Manage customer accounts and service history
• Conduct quality assurance and training
• Perform internal analytics and business intelligence
• Maintain accurate records for warranty and insurance purposes

Customer Communication

• Respond to inquiries and customer support requests
• Send service confirmations and appointment reminders
• Provide follow-up communication after service completion
• Share important updates about our services
• Conduct customer satisfaction surveys

Marketing and Promotion

• Send promotional emails about our services (with consent)
• Provide personalized service recommendations
• Display targeted advertisements on third-party websites
• Analyze marketing campaign effectiveness

Legal and Compliance

• Comply with applicable laws and regulations
• Respond to legal process and government requests
• Protect against fraud and security threats
• Enforce our Terms of Service
• Resolve disputes and claims

Legal Basis for Processing (PIPEDA Compliance)

Under PIPEDA and Canadian privacy law, we process your personal information based on:

Consent: We obtain your express or implied consent for most processing activities, particularly for marketing communications and non-essential services.

Contractual Necessity: Processing required to provide the services you’ve requested, including service delivery, payment processing, and customer support.

Legitimate Interests: Processing necessary for our legitimate business interests, such as fraud prevention, security, and business analytics, provided these interests don’t override your privacy rights.

Legal Obligations: Processing required to comply with Canadian laws, court orders, or regulatory requirements.

Vital Interests: In rare cases, processing necessary to protect life or physical safety.

Information Sharing and Disclosure

We may share your personal information in the following circumstances:

Service Providers and Contractors

We share information with trusted third parties who help us operate our business:

• Field technicians and locksmiths who provide services
• Payment processors and financial institutions
• Scheduling and dispatch software providers
• Cloud storage and IT service providers
• Customer support platforms
• Marketing and advertising services

Business Partners

• Insurance companies for claim processing
• Equipment manufacturers for warranty services
• Referral partners and business networks
• Professional trade associations

Legal Requirements

We may disclose information when required by law:

• Court orders, subpoenas, or legal process
• Government investigations or regulatory requests
• Law enforcement agencies investigating crimes
• Protection of our legal rights and interests
• Prevention of fraud or security threats

Business Transactions

In the event of a merger, acquisition, or sale of our business, your information may be transferred to the new owner, subject to appropriate privacy protections.

With Your Consent

We may share information for other purposes with your explicit consent.

We do not sell, rent, or trade your personal information to third parties for their marketing purposes.

Data Security and Protection

We implement comprehensive technical, physical, and administrative safeguards to protect your personal information:

Technical Safeguards

• Encryption of data in transit and at rest
• Secure servers with firewalls and intrusion detection
• Regular security updates and patches
• Multi-factor authentication for staff access
• Secure payment processing systems

Physical Safeguards

• Locked offices and restricted access areas
• Secure storage of physical documents
• Controlled access to servers and equipment
• Proper disposal of sensitive documents

Administrative Safeguards

• Employee training on privacy and security
• Background checks for employees with data access
• Incident response procedures
• Regular security assessments and audits
• Privacy impact assessments for new systems

Data Breach Response

In the event of a data breach, we will:

• Contain and investigate the incident
• Notify affected individuals as required by law
• Report to relevant authorities as required
• Take steps to prevent future incidents

International Data Transfers

Your personal information may be processed and stored outside of Canada, including in the United States, where our service providers operate. When we transfer information internationally, we ensure appropriate safeguards are in place:

• Contractual protections with service providers
• Adherence to recognized international frameworks
• Regular monitoring of third-party compliance
• Data transfer agreements that meet Canadian standards

Please note that countries outside Canada may have different privacy laws that may not provide the same level of protection as Canadian law.

Your Privacy Rights

Under Canadian privacy law, you have the following rights:

Access Rights

• Request a copy of your personal information we hold
• Receive information about how we use your data
• Obtain details about third parties we share data with

Correction Rights

• Request correction of inaccurate personal information
• Update your contact and account information
• Ensure your information is complete and up-to-date

Consent Rights

• Withdraw consent for marketing communications
• Opt out of non-essential data processing
• Request restriction of processing in certain circumstances

Portability Rights

• Receive your personal information in a structured format
• Transfer your information to another service provider

Deletion Rights

• Request deletion of your personal information (subject to legal and business requirements)
• Have inactive accounts and old records removed

To Exercise Your Rights

Contact our Privacy Officer: Phone: +1 437 886-1304
Email: info@fortifyservices.ca
Address: 455 Spadina Avenue #205 Toronto, ON M5S 1A1

We will respond to your request within 30 days and may require verification of your identity.

Data Retention

We retain your personal information only as long as necessary to fulfill the purposes outlined in this policy:

Service Records: 7 years for tax and business purposes Payment Information: As required by financial regulations Marketing Data: Until you opt out or withdraw consent Website Analytics: 26 months (Google Analytics default) Customer Communications: 3 years for quality assurance

When we no longer need your information, we securely delete or anonymize it according to our data retention schedule.

Children’s Privacy

Our services are not directed to children under 13, and we do not knowingly collect personal information from children. If we discover we have collected information from a child under 13, we will delete it promptly.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices, services, or legal requirements. We will notify you of significant changes by:

• Posting the updated policy on our website
• Sending email notifications to registered users
• Providing notice during your next service appointment

The “Effective Date” at the top of this policy indicates when it was last updated.

Contact Information and Complaints

Privacy Officer

For questions about this Privacy Policy, to exercise your privacy rights, or to file a privacy complaint:

Fortify Services Privacy Officer
Phone: +1 437 886-1304
Email: info@fortifyservices.ca
Address: 455 Spadina Avenue #205 Toronto, ON M5S 1A1

Privacy Commissioner of Canada

If you are not satisfied with our response to your privacy concern, you may file a complaint with:

Office of the Privacy Commissioner of Canada
Phone: 1-800-282-1376
Website: www.priv.gc.ca
Email: info@priv.gc.ca